3 Sept: Kronoworld.com, a web platform for wood-based panels initiated by Krono Group Switzerland, has signed a strategic partnership with TIMBERWeb, the world’s leading B2B timber eMarket.

The strategic partnership leverages the value of the complementary services offered by both Kronoworld and TIMBERWeb by cross promotion to each other’s customer and user bases. This should enable both organisations to accelerate their relative non-competing positions in a rapidly changing online market place.

Kronoworld’s users will be introduced to TIMBERWeb as the pre-eminent online trading and knowledge resource for Buyers & Sellers of timber/lumber with a genuinely global focus.

TIMBERWeb will promote Kronoworld’s neutral, increasingly comprehensive panel product technical resources to its Membership.

Moritz Goess, Sales Manager for Europe of Kronoply GmbH, said: “It is a good opportunity for us to cooperate with TIMBERWeb to create a joint market presence in the UK and in Germany. Jointly, our internet platforms provide close-to-the-market services for e-trading and technical timber knowledge.”

Mr Keith Richmond, Chairman and CEO of TIMBERWeb PLC, said: “As our business continues to expand we recognise the importance of establishing partnerships with a limited number of organisations within markets of interest to our users. The Krono Group is an extremely well known brand within Europe and its Kronoworld platform is a useful knowledge resource for the wood-based panels industry.”

TIMBERWeb is a multi award-winning business with more than 800 Members from over 70 countries. TIMBERWeb is a key industry news and knowledge resource where its Members promote their timber products, find new markets and apply to e-trade timber/lumber.

Members use TIMBERWeb to market their business online, source/sell timber, and access the latest industry headlines & industry-specific statistics. Companies also have an opportunity to directly ‘e-trade’ timber as desired.

Kronoworld is designed to offer expert information to the construction and wood-based panels industry. Krono Group Switzerland is the largest European producer of oriented strand board (OSB) with a total amount of produced Kronoply OSB panels of almost 1.000.000 m³ a year.

The idea of Kronoworld is based on the concept of meeting the ever increasing need for information regarding the construction industry, by communicating the view of experts to its users.

Beside its news section publishing topics concerning construction, building physics and application techniques written by timber experts, Kronoworld also offers information about timber and timber framing in four languages.

It also has a toll free service hotline (0800/169 67 46) open on weekdays from 9 a.m. until 5 p.m. The hotline answers questions about wood based panels, timber framing and timber in general. The hotline can also be reached by Fax (0800/169 67 34) or email info-uk@kronoworld.com.